Who Am I Now? Storytelling for Business Development in 2021
2020 was the “Year of the Asterisk” when nothing was normal and all was unexpected. And when everything shut down, all businesses made major and minor pivots to stay afloat.
Now in 2021, every Brand Story needs to be refreshed as it accommodates the past 12 months of the global pandemic and its aftermath.
This lively and timely session via Zoom gives practical and actionable strategies for business owners to account for and incorporate the work of the past year that brought innovation, resilience and possibly unexpected opportunities.
About Our Speaker:
Eileen Sweeney founded Humankind Partnership in 2016 with a focus on Storytelling, Media and Marketing strategies that help businesses, non-profits and individuals with developing their untold and "under-told" stories of community engagement for greatest impact. Humankind Partnership are Storytellers for Good. In that role, Humankind Partnership produces films, videos, TV shows and virtual events for clients across the country.
Eileen has worked in over 30 countries as a leader in Corporate Philanthropy and Outreach, establishing Corporate Social Responsibility platforms, managing grant-making, building humanitarian disaster relief efforts, and leading award-winning corporate-wide and global employee volunteerism programs for Fortune 50 companies across industries, including the NFL.
Additionally, Eileen is sought after as a facilitator, trainer and keynote speaker on Storytelling, Non-profit Communication Strategies and Socially Responsible Marketing by companies and non-profits across the country. She currently serves on 3 non-profit boards and has held leadership positions on national committees and boards including the Points of Light Foundation, the Contributions Council of the Conference Board and Business Civic Leadership Council of the US Chamber of Commerce.
Eileen holds a B.S. from Loyola University, New Orleans and an Ed. M. from Harvard University Graduate School of Education where she studied the intersections of business, community building and education.
